Tanzania Tourism Analysis

Habari : /hɑˈɓɑ.ɾi/
(n class, plural habari)

1. the casual way of asking - what is the news?
2. Habari Tanzania - literally what is the news of Tanzania;
Local way of asking - Hello Tanzania, how are you?

An East African country bordering the Indian Ocean, Tanzania's tourism makes up about 17% of the country's GDP and 25% of all foreign exchange revenues. Tanzania's main attraction includes wildlife, national parks and proceted areas which makes up 25% of the country. Analysing the factors that contributes to the tourism income will help the Tanzania Tourism Board and tour operators know where to invest their marketing dollar.

Introduction

There are many reasons why tourists come to Tanzania.
The team will use a range of visualisation techniques to analyse and reveal insights on tourism spending.
As showcased in the RShiny app, users will be able to:

Analyse spending behaviours

What type of tourist spend the most? What causes these type of tourist to spend more? Can we replicate this to encourage other tourists spend more? These are some questions that we hope to answer.

Compare countries

Which country should the Tourism board spend more investment dollar? What is the reason for travellers from each country to come into Tanzania? This app will uncover these insights

Spending predictions

Applying different machine learning techniques such as random forest and decision tree, this app will try to predict certain spending behaviours based on different factors and patterns.